Digital art lives on screens. But the message of Bitcoin belongs in the physical world—on street corners, lampposts, bathroom mirrors, and anywhere else people's eyes might land. The IN BITCOIN WE TRUST campaign brought my art off the blockchain and onto the streets.
The Concept
The phrase "IN BITCOIN WE TRUST" is a direct challenge to fiat currency's claim of trustworthiness. On every US dollar bill: "IN GOD WE TRUST." But what do we actually trust? A currency that loses purchasing power every year? A system controlled by unelected bureaucrats?
Bitcoin offers something different—trust in mathematics, not institutions. Trust in code, not politicians. Trust in scarcity, not promises.
The stickers made this visible. Simple designs featuring the Satoshi Mask, variations of the "Better Money" iconography, and direct calls to action. Printed by the thousands and distributed worldwide.
Global Distribution
The campaign spread organically. I'd print batches and distribute them at Bitcoin conferences—Miami, Amsterdam, Mexico City. Bitcoiners would request packs to distribute in their own cities.
Reports and photos came in from everywhere: United States, Europe, Latin America, Asia, and the Middle East.
Art as Activism
Street art has always been political. Every sticker placed is a tiny act of resistance—a visual reminder that another monetary system exists.
"A sticker costs pennies. It reaches one person, maybe two. But multiply that by thousands, across years, across continents—that's how movements grow. One tiny orange pill at a time."
IN BITCOIN WE TRUST — the design that went around the world.
The message, print-sized.
On the streets
The wheatpaste poster.
Putting it up myself.
New York, and everywhere else.
The sticker pack — grab a stack and keep the campaign going.
The campaign never really ended — it just changed formats. Carry the message: Bitcoin merch and propaganda posters.
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